Do you have what it takes to be a supplier of Unident?
- Innovative products, outstanding marketing, expansive organisation!
Unident AB, Sweden/Norway/Denmark - top of mind - first in choice
The business strategy of Unident is to be specialized in a few market segments. Unident is a niche oriented company with high level of knowledge and a strictly focus. Our goal with each and every producer, that we make a commitment to, is to be top of mind - first in choice. This is a goal which we have succeeded with a number of products. Still there are areas where we can enhance our market share.
We make dentistry more successful
To make dentistry more successful is our business idea. Our goal is to create successfull customers by providing them with products and techniques that simplify their clinical work and makes them better, smarter and faster. The main focus for our customer is the result and the patient. Many of the products we have introduced have changed the way of dentistry forever.
Annual growth of 23%
Unident has stable finances and can grow and develop using its own capital which means that there is no dependence on fluctuations in the stockmarket. On several occasions, Unident has been designated a so-called "Gazellcompany" by the journal Dagens Industri. This exclusive honour is awarded to businesses that are fast growing with retained profitability. Unident has also been awarded triple A for the highest credit rating. Unident's growth target is substantial expansion with anannual growth of 23%.
Environmental- and quality thinking.
Unident has been environment- and quality certified according to ISO 14001:2004 and 9001:2000 since 2001.
Flexible fast-moving organisation.
Unident has an efficient, flexible and fast-moving organisation that can rapidly change course and focus on new challenges. During 2005 and 2006 the business model has moved from focusing exclusively on private dentists to a substantial concentration on County Councils, where Unident in Sweden now has 11 of Sweden's 22 County Councils ascustomers.
Clinical Expertise
Over the years Unident has striven to develop a network of contacts within the dentists in Scandinavia. Today an exceptional network of Universities, professors, gurus and general practitioners is in place.
Unident is concentrating on being unique.
Right from the start Unident was focused on launching unique products that were not available on the market. The initial success came with Composipost that was launched in 1992, and which was at that time the first fibre post on the Swedish market. Unident there fore selects suppliers with strong brands.
We carry out marketing both for our suppliers and for ourselves.
At Unident we are very active within marketing and we have our own marketing department that assists in developing both our supplier's brands, our own brands and our customer's practices! Besides working with sales support for our sales team, our marketing department is continually helping "our" dentists with advertising, mailshots etc.
Unident is also a frequent exhibitor at trade fairs, annually attending a large number of small and large events in Sweden, Norway and Denmark as well as participating in international symposiums throughout the world.
Unident has offices and sales organizations in Sweden (Falkenberg and Stockholm) Norway and Denmark. For more information please contact our head office in Falkenberg, Sweden, phone +46 346 485 50, or fill in the contact form below.